5 Best Content Writing Courses in Chandigarh
Creative storytelling is the need for digital branding. Content writing has hence become one of the most lucrative career options in the digital age. From promoting a brand or a product, consistent messaging is of utmost importance. This article aims to provide an overview of the content writing courses in Chandigarh that can make you job-ready in a short span of time.
Writing and its practices have changed leaps and bounds in its form and content. Writing for the web especially does not fit into traditional writing techniques and form anymore. Content writing is one such example perhaps. Writing a piece of content, that is available to a web audience comes with its own challenges.
While the flair of writing is something one develops with reading and practice, writing simply is not enough. Writing for the web in accordance with today’s internet usage is a different ballgame altogether. There are several things, many do’s and don’ts one needs to follow when producing any kind of content for the web.
Not only this, niches that one could write on are varied, and so varies the style and form of content with every niche you target. Among many favorable habits of web writing, to be able to write clear, concise, and simple content that is effective should be a top priority for any content writer.
Content writing broadly involves delivering informative content about products or businesses to an internet-based audience whose attention span is equivalent to that of a toddler. Distracted and sparse, the readers on the web are mostly looking out for content that can provide answers and information on the go.
So, the thumb rule of any kind of content writing is, to be able to write easy-to-read, effective content which is most often conversational in style. Content writing no matter how creatively inclined is most effective when you write keeping your target audience and their needs in mind rather than yourself as a writer.
A good content writer can write about anything and everything whether they have expertise on the subject or not. This is also one of the most challenging aspects to become a content writer, wherein you are able to write about any niche that does not personally interest you or you would write about something you like.
What is Content Writing?
Content writing is strategic writing. You have to know how to write with flair whilst knowing how to write accordingly. You must be familiar by now that writing style and flair are not things that can be taught but have to be learned. But the do’s and don’ts of writing, how to chunk your content are things that can be best learned while taking up content writing courses in Chandigarh or anywhere else you prefer.
A professional course in content writing provides you the knowledge to tackle the technical side of writing for the web, the various logistics you need to keep in mind while producing content for the web, and how to successfully gain audience attention towards your content.
Why is Content Writing Crucial?
Content writing in the digital era is invaluable in connecting a brand to its potential consumers. It is through the medium of writing that the target audience gets engaged and participates in your services. To be able to deliver information, consistent and quality content impacts consumers more than any other method known to market experts.
Content writing covers all aspects of a business or organization in its representation and brand messaging. It affects social media marketing, website, email, print materials, and everything that is required to deliver information. As marketing in the digital world is constant social action, content is the currency.
And we all know the prominence of currency in trading. In the world of today’s businesses, you trade content and gain the audience’s attention which leads to profits and sales.
Recommended Read: Content Writing Courses in Mumbai
The Common Forms Of Content Writing
Most often the type of industry or business you work for decides the type of content writing you are required to do. From research papers, manuals, and catalogs, review writing, long and short articles, email writing comes under the kitty of content writers. After a certain amount of experience, you have the luxury to choose the niche that best fits you.
The best part of a content writer’s job is that you don’t have to work for someone else lifelong. Content writing is one of the most lucrative freelance jobs across the world. Before diving into further information, let’s get an overview of what most content writing courses in Chandigarh are likely to entail.
These are some standard tips or tricks of the trade that you can keep in mind even before you join professional content writing courses in Chandigarh or start your career as a content writer. Shorter paragraphs, use of active voice, and creating content that is easy to scan for anybody are the prerequisites to content writing.
Apart from these always remember the following to produce effective content across any niche:
- Meaningful Headlines
Your headings are the best way for the readers/audiences to navigate the content. Use proper headings and separate paragraphs for a clear description of your content. Avoid the use of jargon, too many, and unnecessary abbreviations in the body of your text. Make sure that what you are writing is direct and precise at all times.
- Neutral, Common Language
If you’ve ever come across a content writer’s job description, you might have come across the terms “SEO content writing”. Search engine optimization of your content is one of the most crucial and integral parts of a content writer’s profile today.
While your professional content writing courses in Chandigarh will teach you the nitty-gritty of SEO, what you can be mindful of in the meantime is using similar words and phrases that your readers are most likely to use. Using the common tongue to deliver your content means it is easy to follow for many and a better ranking for your website or business.
- List and break your content
Internet readers have sparse attention spans and end up reading only 20 % of your content per page on an average according to a survey. So be strategic with how you frame your content. Create blocks of texts under proper headings and break them into further subheadings wherever necessary. These elements are helpful in more ways than one realizes in holding your audience’s attention.
In making sure they do not skip the important parts of the content and are able to absorb necessary information. The use of shorter paragraphs, crisp sentences, bullet points, or listings are fruitful and standard practices. These elements make it easier to scan and keep your target audience/consumers engaged.
- Produce Fresh Content
Not only for better SEO rankings but also to establish yourself as good at your job as a content writer, it’s important for you to produce content that is fresh in its structure, writing style, and information that is up to date. A lazy content writer, who fears breaking the monotony and exploring beyond their comfort zones are their own worst enemy.
- Edit and design
While this is a good practice for any writer whether writing for the web or print, content writers should adhere to standard editorial guides at all times. Even if you have an editor who you submit and get your work reviewed by, never skip a round of editing and proofreading the content yourself. This practice will set you apart and take you further.
Writing for the web is quite a creative process you have the option to support your words with suitable images and videos too. Make sure to take advantage of this always and make your content look good. Learn the basics of graphic design and editing or befriend a professional designer who can make your work look visually appealing to your audience.
Now that you have a basic understanding of what content writers do and should do. Let’s take a look at some of the best content writing courses in Chandigarh city for you to polish your writing skills as well as learn the best industry practices in content writing.
5 Best Content Writing Courses in Chandigarh
1. IIM Skills
IIM SKills Online training is an extensive program that you can access from any corner of the world. When looking for content writing courses in Chandigarh, IIM Skills intensive curriculum and virtual training sessions spanning over 4 weeks will give you enough clarity of what it means to be a content writer in the real world.
This course is suitable for students who want to begin a career in content writing, established writers, and any other professionals who want to dive into the content space. The course offers a three-month internship at the end of successful completion and placement assistance too.
Contact details:
Email: www.iimskills.com
Phone no: 99118-39503
Other Courses
2. Techedo Technologies
Techedo Technologies is an IT-based organization in Chandigarh that provides professional training in various technical skills and has helped many individuals in bettering their job prospects in the competitive market. Among many of their technical skill-based courses, they provide a quality training program in content writing.
In their content writing course, which is based online, one can learn all sorts of basic to advanced writing skills as well as copywriting. While opting for content writing training, you can check out Techedo technologies software training programs as well.
Contact details:
Sector 34-A, Chandigarh-160022
Phone no: 78375-05001
Recommended Read: Content Writing Courses in Coimbatore
3. Web Hopers Academy
Based in the Panchkula, WebHopers Academy provides intensive courses in digital marketing, web designing, content writing, SEO training, and a few other software training courses. If you are looking for comprehensive content writing courses in Chandigarh then you can definitely opt for this institute.
During the course of your content writing training, you will learn different aspects of writing and forms of content writing like SEO writing, Copywriting, Technical writing, Branding, and journalistic writings as well as social media writing and marketing through content.
Contact details:
1st Floor, Sector 11, Panchkula, Chandigarh-134109
Phone no: 76962-28822
Want to explore digital marketing? Do not forget to check out this list of the top digital marketing courses in Chandigarh.
4. Chandigarh Institute of Digital Marketing
With a customer-centric approach, this institute is yet another player successfully providing technical skill courses in Chandigarh. Chandigarh Institute of digital marketing provides certification content writing courses in Chandigarh. Led by industry experts their course structure is quite interactive with a faculty that is always ready to help their students each step of the way. They help students with live projects that need to be undertaken as course assignments in order to get certified.
Contact Details:
SCO 842, Shivalik Enclave, Chandigarh – 160101
Phone no: 88727-20055
Recommended Read: Content Writing Courses in Chennai
5. Webtech Learning
While providing technical skill-based courses in digital marketing, website design, and development since 2010, Webtech learning has been around for a long time. Webtech Learning is dedicated to providing quality content writing courses in Chandigarh to students across India and also abroad.
They have been credited with training more than 7850 professionals across 2450 batches. Along with courses in digital marketing, the academy provides industrial-based pieces of training as well.
Contact Details:
Near Oriental Bank of Commerce,
Sector 34 A, Chandigarh- 160022
Phone: 99153-37448
FAQ’S
1. Will I get placement assistance after doing a content writing course?
Yes. Most reputed content writing courses and institutes provide internships and placement assistance after successful completion of the course. They also provide a certificate.
2. Are online content writing courses worth it?
Yes. Most content writing courses are online and flexible for people from all walks. They provide certificates at the end of the course that is recognized by top agencies while recruiting. During the course, students grab work on live projects that add up to their portfolios later.
3. Is Chandigarh a good place to work?
The first planned city of India, Chandigarh has vast potential for work and business.
4. What is the fee of content writing courses?
The fee differs from course to course and institutes. The duration of the course also determines the fees. The average fees start at about Rs 10000 and can go up to Rs 25000 for short courses.
Conclusion
Reading this article should have got you interested in starting your content writing career. Content writing is one of the most lucrative career options in the present times. You do not need any special training or need to be of a specific background to hold a career in content writing. The only prerequisite for starting out as a content writer is your ability to write followed by research skills.
Remember content writing is perhaps one of those career options that do not need to be carried out in the office and can become a full-time remote option, especially for mothers and women looking to start their careers. If you think you can write to express, you are already a content writer before you’ve realized your value.